Great American Home Sale
Great American home sale campaign displays branding identity to go along with DR Horton's aesthetic and a photoshop image creation using one of their homes for the sale advertisement, campaign geared around 4th of July. I was assigned the task to create a block party scene and revise the existing logo for balance, but to keep it similar for familiarity. Displayed here are the before and after images. Attention to detail, lighting, and the ability to create a staged scene with no additional cost to the company. Created in photoshop and illustrator.
Photoshop Transformation
How I created this 4th of July night scene from a day time house image.
I have displayed some examples of the campaign, updated logo, as well as the before and after still images of the street scene.